Viva MAD! #First Printing

Warner Books (Previously Signet/New American Library)MAD Paperback Books: Sergio Aragonés Originals

Viva MAD!

Writer

Sergio Aragonés

Interior Artist

Sergio Aragonés

Cover Artist

Sergio Aragonés

Publication Date

1968 (Original Printing)

Cover Variant

Regular

Printing

First Printing (or Early Reprints)

Comic Description

A collection of silent, pantomime-style gag cartoons featuring the signature 'marginal' style of Sergio Aragonés. The book focuses on humorous vignettes, historical parodies, and observational comedy.

Condition & Value

Condition Grade

Good/Very Good (CGC 3.0)

Condition Details

Numerous color-breaking creases across the front cover, visible spine wear and rounding at the corners, considerable edge wear, and visible sticker residue or price tag damage on the top right.

Estimated Market Value

Raw: $5.00 - $12.00; Graded: Not applicable (grading costs exceed market value)

Recent Sales

Copies in similar condition frequently sell for $3 to $8 on secondary markets like eBay; High-grade copies (Near Mint) can reach $25-$35.

Grading Recommendation

Not recommended for professional grading. The cost of CGC/CBCS services (minimum $25+) is significantly higher than the market value of a modern paperback in this condition.

Notable Features

Features the iconic 'marginal' illustrations of Sergio Aragonés. Part of the long-running series of MAD mass-market paperbacks popular in the 1960s and 70s.

Authentication Notes

Appears to be an authentic mass-market paperback. No signs of modern reproduction. Consistent with standard paper stocks and printing methods used by Warner/Signet in the late 60s.

Scanned on 6/3/2026